ELATEC Inc. recently announced that Chris Randall has joined the company as senior business development outreach manager based in Scottsdale, Ariz.

The company said Randall brings a wealth of experience and a proven track record in strategic planning, brand management, and lead generation within the security and technology sectors.

In his new role, Randall will spearhead the companys go-to-market strategy, focusing on developing and implementing business development strategies to achieve growth objectives within the physical and logical access control OEM hardware markets. He will be responsible for identifying and prioritizing potential OEM partners, generating and qualifying leads, and leading the pre-sales process to secure new partnerships.

Randalls background includes roles as business development manager at Johnson Controls (JCI) Security Products, director of sales - Americas at AMAG Technologies Inc., and regional sales manager at various leading companies. His experience in building and maintaining strong relationships with key clients and stakeholders, coupled with his strategic thinking and effective communication skills, make him an invaluable addition to the ELATEC team.

Sarah Bowling, vice president of sales, business development, and marketing at ELATEC Inc., said, We are excited to have someone of Chris’ caliber leading our business development outreach. His extensive experience and impressive network will undoubtedly drive ELATEC's continued success.