ADI and Snap One announced the soft opening launch of a new store in Omaha, Neb., marking a significant milestone in the integration of the two companies. The new store opening is said to serve as a pilot for the company’s unified vision, showcasing the best offerings from both ADI and Snap One under one roof.

ADI parent company Resideo Technologies acquired Snap One in April.

The store replaces the previous ADI location that had been serving local customers, and provides Snap One customers with a convenient shopping option that was not available to them before. The new and modernized space combines a retail storefront with a state-of-the-art warehouse, fully stocked with products across all key categories including security, A/V, smart home and more.

The new store design is a result of a strong collaboration between the legacy ADI and Snap One teams, the announcement stated.

“We’re excited to open this new store and provide our customers with more brands, more products, more shopping convenience, and more local support, reinforcing our commitment to deliver exceptional service and innovative solutions," said Ryan Marsh, senior vice president and chief revenue officer for the combined ADI and Snap One business. “By combining our teams, strengths, and capabilities we are better positioned to deliver even greater value to customers. The Omaha store is a prime example of how we are Even Better Together!"

Additional store highlights include:

• 15,000+ square foot space - 2.5 times larger than the previous Omaha location
• Expanded product assortment - featuring 500+ Snap One SKUs
• New brands introduced to legacy ADI and Snap One customers
• Increased inventory - including 100+ consumer TVs from industry-leading brands
• 24-hour pick up room, plus delivery and shipping options
• Dedicated training space for in-store and virtual sessions
• Customer coffee and comfort hub
• Partner reward benefits

Staffed by the experienced and knowledgeable former ADI Omaha team along with a newly added dedicated A/V specialist role, the new store showcases the strengths and resources of the combined business. During the soft opening and pilot phase, the company will actively engage with customers to gather feedback and insights to help shape future store openings.