AlarMax, an independent wholesale distributor based in Pittsburgh, Pa., has launched an e-commerce platform, which the company says marks a significant milestone in the company’s growth.

The new AlarMax e-commerce platform is said to empower security dealers and systems integrators with a streamlined, personalized sales tool for integrated solutions that meet the demands of today’s fast-paced, competitive market.

“For over three decades, AlarMax’s people have been the backbone of our success, distinguishing us through exceptional service while fostering growth and innovation across categories,” said Randy Hall, president of AlarMax. “With the launch of our new e-commerce platform, we are proud to provide our customers with a responsive, personalized online experience that nurtures that commitment to excellence.”

According to an announcement, dealers and integrators will enjoy an enhanced ordering process through the new platform, enabling them to maximize their business outcomes. Among key features:

  • 24/7 Access: Customers can log in anytime to browse and compare products, place orders for pickup or delivery, view order history and more — managing inventory and purchasing decisions on their own schedule.
     
  • Integrated CRM: Customers can manage their inventory and purchasing decisions while syncing their profiles, order histories and preferences for a personalized shopping experience.
     
  • Real-Time Inventory Reporting: The platform reports real-time inventory data for all physical store locations, offering up-to-date product availability and pricing information. Branches will also leverage platform data to optimize inventory by location, offer targeted promotions and incentivize repeat business.
     
  • In-Platform Support: AlarMax customers can access the platform’s user guides and training resources on-demand, streamlining the support experience. The platform will also be the new home of AlarMax Academy technical and product webinars.
     
  • Secure, PCI-Compliant Payments: Robust security measures, including SSL encryption and regular audits, ensure data protection and privacy compliance under GDPR and CCPA.
     
  • Mobile-Friendly Interface: Customers shop effortlessly across devices and efficiently manage their orders — whether on desktop or mobile — ensuring a streamlined experience that saves time and reduces administrative overhead.

While the new platform will provide new efficiencies, the trusted teams at AlarMax branches nationwide will continue to fulfill all orders. Customers will continue to benefit from the expertise and personalized service they have come to rely on.

“Even though we’ve made the ordering experience more flexible and modern, we remain dedicated to the personal interaction and knowledgeable sales support that has always set us apart,” Hall emphasized. “Our team members will continue to reach out if we spot any issues with your order or see opportunities to offer tailored recommendations, ensuring you get exactly what you need. You’re never alone in this process — we’re here to help every step of the way.”

Additional platform updates and initiatives are scheduled for rollout throughout Q4 2024, according to the company.