SDM 100: Its Purpose & Approach
The SDM 100 has been published since 1991. Its primary objective is to measure consumer dollars gained by security companies, in order to present an account of the size of the market captured by the 100 largest security providers. SDM 100 firms are ranked by their recurring monthly revenue (RMR). RMR is the amount of contractually recurring revenues due from customers, for such services as monitoring, contracted service and system maintenance, and leasing of security systems. It is the revenue associated with the contractual agreement between a security company and its subscriber — derived from customer billing for services such as monitoring, contracted service, managed solutions, and leasing of security systems — and is typically the basis for valuation of a security company. RMR is the language of security company executives and is meaningful in comparative analysis among industry peers. Of the 100 companies ranked, 33 of them earned more than $1 million in RMR in 2010. Below is the list of the SDM 100 companies in alphabetical order.
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Key to Using the SDM 100
The 2011 SDM 100 ranks U.S. companies that provide electronic security systems and services to both residential and non-residential customers. This ranking is based on information provided to or, in few cases, estimated by SDM. Ranked companies were asked to submit either an audited or reviewed financial statement, or a copy of their income tax return showing total gross receipts for the stated period. The vast majority of the firms ranked are privately held. The main table, which begins above, ranks 100 firms by their recurring monthly revenue (RMR) of Dec. 31, 2010. The firm with the highest RMR is ranked as No. 1, and so on. For each of the 100 companies, the following information is provided, from left to right:
|
2011 Rank |
Company |
RMR Dec. 31, 2010 |
Subscribers |
Gross
Revenue
2010
($ mil)
|
Full-Time Employees |
1 |
ADT |
$290,710,000 |
6,300,000e |
$4,400.0 |
26,000e |
2 |
Protection 1 |
$25,200,000 |
1,553,205 |
$350.0e |
2,500 |
3 |
Monitronics International |
$24,448,116 |
615,836 |
$284.4 |
704 |
4 |
Vivint Inc. |
$20,619,006 |
463,230 |
$245.2 |
5,000 |
5 |
StanleyConvergent Security Solutions |
$18,712,050 |
314,000 |
$467.0 |
1,975 |
6 |
Slomins Inc. |
$13,003,177 |
275,037 |
$227.4 |
731 |
7 |
Vector Security Inc. |
$9,640,000 |
243,093 |
$205.0 |
978 |
8 |
Guardian Protection Services |
$8,076,004 |
236,881 |
$127.7 |
984 |
9 |
ASG Security |
$6,004,633 |
145,568 |
$103.6 |
770 |
10 |
Bay Alarm Company |
$5,874,000 |
106,450 |
$91.0 |
593 |
11 |
Interface Security Systems Holdings Inc. |
$4,503,011 |
106,175 |
$67.9 |
586 |
12 |
Niscayah |
$4,200,000 |
20,000 |
$1,100.0 |
5,422 |
13 |
Protect America Inc. |
$4,104,600 |
124,166 |
$48.8 |
300 |
14 |
Central Security Group |
$3,990,707 |
138,538 |
$47.1 |
240 |
15 |
Kastle Systems |
$3,700,000 |
na |
$60.2 |
na |
16 |
Guardian Alarm Company |
$3,610,000 |
90,233 |
$51.0 |
403 |
17 |
Security Networks |
$3,530,000 |
90,000 |
$40.0 |
195 |
18 |
Devcon Security Services |
$3,505,000 |
na |
$53.4 |
434 |
19 |
Safe Home Security |
$3,453,224 |
96,098 |
$34.9 |
151 |
20 |
CPI Security Systems Inc. |
$3,260,214 |
86,405 |
$44.1 |
297 |
21 |
Alarm Capital Alliance II LLC |
$2,759,280 |
100,911 |
$32.6 |
100 |
22 |
AFA Protective Systems Inc. |
$2,401,000 |
45,700 |
$72.6 |
451 |
23 |
Alarm Detection Systems Inc. |
$2,175,209 |
26,324 |
$32.8 |
192 |
24 |
ADS Security L.P. |
$1,964,666 |
67,357 |
$31.3 |
270 |
25 |
Westec Intelligent Surveillance |
$1,725,000 |
12,834 |
$32.6 |
211 |
26 |
SAFE Security Companies |
$1,679,462 |
62,202 |
na |
53 |
27 |
Ackerman Security Systems |
$1,461,326 |
65,740 |
$28.0 |
203 |
28 |
Per Mar Security Services |
$1,410,691 |
32,220 |
$33.2 |
284 |
29 |
Electric Guard Dog |
$1,336,875 |
2,550 |
$15.8 |
69 |
30 |
SSD Alarm Systems / Kern Security & Fire / Alpha Security & Fire |
$1,201,025 |
na |
$31.9 |
na |
31 |
First Alarm |
$1,081,789 |
17,200 |
$14.6 |
134 |
32 |
General Security Inc. |
$1,026,873 |
43,425 |
$18.7 |
155 |
33 |
EPS Security |
$1,010,023 |
16,339 |
$19.2 |
165 |
34 |
Kimberlite Corp. |
$949,049 |
6,725 |
$15.6 |
105 |
35 |
Mountain Alarm |
$948,311 |
18,755 |
$15.9 |
202 |
36 |
Sonitrol Pacific |
$860,943 |
5,468 |
$13.0 |
85 |
37 |
Safeguard Security |
$844,767 |
20,758 |
$30.0 |
153 |
38 |
Sonitrol New England |
$831,671 |
19,651 |
$14.8 |
112 |
39 |
Alert Alarm of Hawaii |
$814,957 |
14,978 |
$12.8 |
96 |
40 |
American Alarm & Communications |
$810,174 |
15,561 |
$20.5 |
158 |
41 |
Ingersoll Rand Security Technologies |
$733,765 |
959 |
$76.8 |
323 |
42 |
Sonitrol of Sacramento & Sonitrol Orange County |
$707,975 |
4,096 |
$12.0 |
47 |
43 |
SecureNet Alarm Systems Inc. |
$664,552 |
24,374 |
$9.4 |
129 |
44 |
Security Equipment Inc. |
$623,537 |
14,705 |
$18.4 |
139 |
45 |
Doyle Security Systems Inc. |
$619,637 |
21,755 |
$10.5 |
84 |
46 |
Supreme Security Systems Inc. |
$614,118 |
8,617 |
$9.1 |
72 |
47 |
NorthStar Alarm Services LLC |
$607,939 |
14,522 |
$6.9 |
20 |
48 |
All Guard Alarm Systems Inc. |
$578,425 |
11,349 |
$9.1 |
59 |
49 |
EMC Security |
$569,444 |
31,838 |
$11.1 |
75 |
50 |
Custom Security Systems |
$534,954 |
21,398 |
$9.6 |
93 |
51 |
F.E. Moran Inc. Alarm and Monitoring Services |
$531,323 |
18,493 |
$14.5 |
103 |
52 |
Sonitrol Security Systems of Buffalo, Rochester, Toronto |
$525,066 |
5,804 |
$10.0 |
87 |
53 |
Intertech Security |
$522,000 |
4,165 |
$18.6 |
128 |
54 |
Matson Alarm Co. Inc. |
$499,091 |
18,413 |
$8.3 |
58 |
55 |
Custom Security Systems Inc. |
$489,708 |
23,319 |
$9.1 |
49 |
56 |
Post Alarm Systems |
$482,600 |
13,897 |
$11.0 |
124 |
57 |
Alarmco Inc. |
$467,800 |
15,556 |
$6.9 |
87 |
58 |
Texana, San Angelo Security Service, Supreme Security Service |
$467,690 |
na |
$6.2 |
92 |
59 |
Sonitrol Tri-County |
$451,298 |
9,612 |
$7.9 |
73 |
60 |
American Security Systems Inc. |
$447,000 |
6,806 |
$7.8 |
54 |
61 |
Redwire / Sonitrol of Tallahassee, Bay County, NW Florida |
$438,981 |
6,273 |
$8.1 |
60 |
62 |
Habitec Security |
$436,500 |
14,156 |
$8.4 |
85 |
63 |
The Protection Bureau |
$435,095 |
6,775 |
$14.0 |
96 |
64 |
A-Com Protection Services Inc. |
$432,149 |
16,087 |
$7.5 |
61 |
65 |
Idesco Corporation |
$400,000 |
1,122 |
$14.9 |
43 |
66 |
Blue Ridge Security Systems Inc. |
$398,450 |
33,526 |
$10.0 |
77 |
67 |
Icon Security |
$363,001 |
7,792 |
$4.7 |
11 |
68 |
Tri-Signal Integration Inc. |
$360,000 |
3,000 |
$39.9 |
230 |
69* |
Electronix Systems Central Station Alarms Inc. |
$359,270 |
13,578 |
$8.5 |
70 |
69 |
Sonitrol SW Ohio |
$357,239 |
5,833 |
$6.3 |
49 |
70 |
Peak Alarm Co. Inc. |
$357,099 |
10,359 |
$6.3 |
61 |
71 |
Scarsdale Security Systems Inc. |
$356,000 |
14,000 |
$10.4 |
75 |
72 |
JMG Security Systems Inc. |
$353,913 |
3,540 |
$11.6 |
44 |
73 |
SMG Security Systems Inc. |
$342,000 |
4,400 |
$7.8 |
55 |
74 |
Select Security |
$340,000 |
7,850 |
$6.5 |
105 |
75 |
Koorsen Fire & Security |
$335,619 |
10,500 |
$67.7 |
600 |
76 |
World Wide Security & GC Alarm Inc. |
$325,000 |
14,120 |
$5.6 |
48 |
77 |
Acadiana Security Plus |
$316,422 |
10,621 |
$6.8 |
58 |
78 |
Safe Systems |
$312,574 |
8,895 |
$6.3 |
49 |
79 |
Security Systems of America |
$312,335 |
10,449 |
$7.2 |
66 |
80 |
Washington Alarm Inc. |
$302,344 |
5,278 |
$5.3 |
43 |
81 |
Richmond Alarm Company |
$293,762 |
7,480 |
$6.5 |
74 |
82 |
Sonitrol Security Services Inc. |
$291,075 |
4,738 |
$5.2 |
49 |
83 |
Sentry Security |
$259,324 |
4,195 |
$5.4 |
20 |
84 |
Advent Security Corporation |
$256,174 |
7,318 |
$4.0 |
31 |
85 |
Pacific Alarm Systems Inc. |
$250,664 |
4,114 |
na |
43 |
86 |
Crime Prevention Security Systems LLC |
$247,006 |
41,430 |
$4.6 |
48 |
87 |
Custom Alarm |
$245,563 |
5,670 |
$8.9 |
68 |
88 |
Sonitrol of Indianapolis |
$242,324 |
1,977 |
$4.3 |
27 |
89 |
Sonitrol of Lexington Inc. (ADR) |
$240,355 |
3,437 |
$5.1 |
40 |
90 |
Gillmore Security Systems Inc. |
$239,280 |
5,464 |
$4.1 |
36 |
91 |
Fire Protection Inc. |
$238,000 |
5,842 |
$11.2 |
57 |
92 |
Valley Alarm |
$234,183 |
7,176 |
$3.8 |
17 |
93 |
Amherst Alarm Inc. |
$233,724 |
24,348 |
$5.6 |
57 |
94 |
DynaFire Inc. |
$231,208 |
3,853 |
$5.2 |
62 |
95 |
Bonds Alarm Co. Inc. |
$229,407 |
7,357 |
$3.5 |
26 |
96 |
CenturyLink Security |
$227,948 |
10,882 |
$5.3 |
43 |
97 |
ARK Systems Inc. |
$227,000 |
2,327 |
$18.7 |
112 |
98 |
Sentry Alarm Systems |
$217,871 |
6,482 |
$3.9 |
35 |
99 |
SDT Inc. |
$214,583 |
1,153 |
$14.6 |
94 |
100 |
Yarnell Security Systems |
$208,220 |
8,433 |
$5.1 |
47 |
* No. 69 - Electronix Systems Central Station Alarms Inc. was inadvertently omitted from the 2011 SDM 100 print version and has been added here to show that the firm ranks as No. 69, and would have been the only company to rank in that position had the error not occurred.
How to Purchase the SDM 100 Directory
Wouldn’t it be useful to have more information about each of the 100 firms ranked here? The 2011 SDM 100 Directory includes contact names, mailing addresses, telephone numbers, website URLs, branch office locations, product buyer names, installation data, revenue sources, and more. The SDM 100 Directory comes in Microsoft Excel format. To order the SDM 100 Directory, contact Heidi Fusaro at (630) 518-5470 or by e-mail at fusaroh@bnpmedia.com.