The ADT Corp., Boca Raton, Fla., announced the expansion of its health product portfolio with the introduction of its wearable On-The-Go Emergency Response System.
ADT cited a statistic from the Centers for Disease Control and Prevention, which show that one out of three adults over the age of 65 in North America fall each year, and many who fall and suffer moderate to severe injuries are unable to manually call for help. ADT’s new solution, which operates on a nationwide cellular network, boasts connectivity to a specially trained team of ADT Health employees, fall detection sensors, and GPS location capabilities — in a single and easy-to-use device, the company described.
The device will detect a person’s fall and connect the customer directly with ADT’s 24/7 monitoring center, where an operator can determine if emergency responders or a caregiver should be dispatched to the customer’s location; whether they are in their kitchen or in a parking lot miles away from home. For other emergencies, customers can also connect directly to ADT’s monitoring center by simply pressing a button.
“America’s growing senior population is more independent and active than ever before, and ADT’s On-The-Go Emergency Response System is always there in the event of an emergency, helping our customers age with confidence,” said Don Boerema, ADT health business leader. “In an emergency situation, the difference between a severe and fatal injury can come down to a matter of minutes, so it’s critical that you not compromise on your safety and security.”
This is part of ADT’s comprehensive health and security ecosystem for the growing senior population who want to enjoy independent lives to the fullest beyond the confines of their home, reported a company press release. According to Pew Research Center population projections, 10,000 Americans will turn 65 every day, which ADT said reinforces the need for health products such as the company’s On-The-Go Emergency Response System.
“With the new On-The-Go Emergency Response System, we are empowering seniors to live life on their own terms, and reassuring caregivers that their loved ones are cared for and watched over as they go about their day,” said Jerri DeVard, chief marketing officer of ADT. “The difference between a severe or fatal fall can come down to a matter of minutes. In our new campaign, we are highlighting our ability to respond at the moment of truth when help is needed most.”