Vector Security announced a three-year sponsorship agreement with the Pittsburgh Penguins. Vector Security will receive in-arena sponsorship exclusivity in the home and business security categories and is named the “Official Security Partner of the Pittsburgh Penguins” through the 2020-21 season.
Vector Security branding opportunities include LED and digital displays throughout the PPG Paints Arena, radio advertising on the Pittsburgh Penguins Radio Network and other promotional benefits. The agreement also includes an in-ice logo for maximum brand exposure to the more than 800,000 fans that fill the arena for home games each year.
“Our roots originated in Pittsburgh and we have called the city home for more than 40 years,” said Art Miller, vice president of marketing for vector security. “We are honored to sponsor a team that is well-respected and shares similar attributes such as energy, drive and innovation. We are proud and excited to partner with the Pittsburgh Penguins to promote our collective brands side by side.”
As part of the sponsorship agreement, Vector Security will also receive branding and promotion opportunities at the Penguins’ UPMC Lemieux Sports Complex training centre in Cranberry Township, Penn.
“We are proud to welcome Vector Security as the Official Security Partner of the Pittsburgh Penguins, and I can even add a personal endorsement,” said Terry Kalna, senior vice president of sales and broadcasting for the Penguins. “Vector Security has protected my home and family since I moved back to Pittsburgh, and the service they provide is unsurpassed. This is a perfect fit. The Penguins are excited to connect our fans and business partners with a unique Pittsburgh brand that shares our values of excellence, integrity and community service.”