Stepping into the role when integrators faced more headwinds than they had in decades meant we needed to quickly adapt to support our members through tough times.
The world of security system sales installation and service is ever changing. Successful integrators fine-tune sales and marketing efforts to capitalize on advancements in technology and market fluctuations while navigating supply chain issues and labor challenges to deliver the goods.
This year I had the privilege of speaking at Security Industry Association’s The Advance, the association’s annual meeting, at ISC West 2022 in Las Vegas.
