Where should you focus most of your marketing efforts in 2015? What are your competitors doing that you’re not? We would never give away customers’ secret recipes, but after dedicating our agency to the security industry and working closely with security dealers on a daily basis, we’ve narrowed down everything we’ve learned into four in-bound marketing efforts that every security dealer should be focusing on.
One trend in website redesign that is not always easy to execute is the mobile device-friendly website. More and more, end users are turning to smartphones and tablets to quickly find information.
Using the Internet to improve business credibility can be a double-edged sword. Consumers can gather information endlessly online and yet we’re constantly reminded that not everything you read on the Internet is true.