When news hit that the Hanwah Group, Seoul, was purchasing Samsung’s video surveillance unit, industry tongues started wagging — what would become of Samsung Techwin once the sale became finalized? To quell any rumors, Samsung Techwin America held a press conference via conference call for industry trade journalists. Thomas Cook, vice president of sales for North America at Samsung Techwin, assured all on the call that everything is going to remain status quo for Samsung Techwin’s North American operations, including the Samsung name.
For the first time in 26 years, Vector Security, Pittsburgh, refreshed its brand strategy with the goals of highlighting the overall customer experience and positioning the company as a leading provider of security and security-related solutions tailored to customer needs and business objectives.