SDM Tours New Dallas Axis Experience Center

Visitors are greeted with a smile as they sign in on a tablet and get a personalized name tag printed out immediately.
PHOTO BY SDM STAFF

Contrary to what one might expect, said Steve Darragh, having a ping-pong table in the office actually improves productivity, not to mention it is fun!
PHOTO BY SDM STAFF

Steve Darragh shows guests a display of Axis products from over the course of the company's history.
PHOTO BY SDM STAFF

In and around the building are bicycles for employees to use, either for transportation or just a ride around the lake.
PHOTO BY SDM STAFF

There are displays to demonstrate technology, such as a casino table outfitted with cameras, a retail clothing store area with a register and clothing displays in which the mannequin's iris is a camera, and several other ways to demonstrate the effectiveness of the company's technology.
PHOTO BY SDM STAFF

Big and bold, written across the back of the conference room, are the company's slogans: "Think Big," Always Open" and "Act as One."
PHOTO BY SDM STAFF

Fredrik Nilsson, vice president, Americas, addressed guests, offering an overview of Axis’ history, its recent developments and future vision.
PHOTO BY SDM STAFF

Ray Mauritsson, president & CEO of Axis, addressed the guests, offering an overview of Axis’ history, its recent developments and future vision.








Axis opened its newest Axis Experience Center in Dallas during ASIS on Sept. 26.
Before the ribbon cutting made the opening official, Steve Darragh, business area director, South Central, Axis Communications Inc., treated several invited guests, including SDM Associate Editor Tim Scally to a tour of the facility.
During the tour, Darragh showed off many of the technologies Axis demonstrates at the facility, and Fredrik Nilsson, vice president, Americas, and Ray Mauritsson, president & CEO, addressed the guests, offering an overview of Axis’ history, its recent developments and future vision.
The evening continued with a ribbon cutting ceremony to open the seventh experience center, followed by food, outdoor games, and gondola rides around the lake the new experience center overlooks.
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