With a smart home market that is staying strong, if still in flux, now is the time for reinvention if security dealers want to find their groove and meet opportunity head-on.
Is the smart home market maturing and stabilizing, showing a clear path forward for security dealers wanting to capitalize on the new desires of homeowners to interact with many areas of their home life, including security? Not exactly. But there are definitely signs that it has moved to another level of adoption and interest, making the time ripe for action on the part of those who want to adjust their business model to capture opportunities and revenue in this fast-growing space.
Security integrators ranked on the 2019 Top Systems Integrators Report collectively grew at least 14 percent last year. Demand is abundant and stemming from every market sector.
Security integrators describe the 2018 market for integrated security systems as “strong,” “hot” and “accelerated” — all apt terms, given that the nation’s largest integrators grew their systems integration revenue by at least 14 percent last year.
When asked about their biggest challenge in the coming year, security integrators and manufacturers alike often say the same thing: attracting workers.
Security integrators and manufacturers see renewed interest from end users in the features, benefits and use cases access control can provide, and are starting to see an uptick in retrofits and upgrades.
For decades the dominant story in access control has been that it was a victim of its own success: that is, customers were reluctant to change out what was still working — even 15 or 20 years on — and didn’t see the benefit in spending the money to upgrade, even for significantly new or different features.
While many security dealers on the SDM 100 Report describe 2018 as an “average” year, the numbers show 5 percent growth in RMR and some peculiar market forces at work that may be shifting generalist dealers to become specialists.
Technology advancements, updated codes and communication needs are driving the fire market forward, leading to a very bullish outlook for 2019 and beyond.
Security dealers are increasingly taking advantage of the plethora of new technologies, business models and opportunities in the security alarm space, and seem to have found their footing in a rapidly changing landscape.
Doomsday didn’t happen. For all the concern many security dealers have shown in recent years — particularly about the rapidly changing residential market — all indicators seem to finally point to what was always the hope in the midst of the fear: that all the new entrants, technologies and business models would start to grow the pie for all.
Adaptable and ever changing, the video surveillance market continues to evolve with new technology and further integration, making its outlook as strong as ever.
The video surveillance market is strong and will continue to grow. It is less a lumbering giant, though, and more an agile athlete, able to pivot and adapt — it just happens to be the largest one on the security court.
Results of SDM’s 2019 Industry Forecast Study show that security integrators grew their total annual revenue by an average of 15 percent last year; they expect that momentum to bring them face-to-face with prosperous opportunities in 2019, as long as the economy stays strong.
Security integrators expect their stellar 2018 performance to continue into 2019, according to results of SDM’s 2019 Industry Forecast Study, a report published annually by SDM since 1982. Last year saw double-digit growth in both total annual revenue and recurring monthly revenue (RMR) for integrators and dealers who participated in the study.
Bates Security/Sonitrol of Lexington recently chose to branch out through a combination acquisition and startup; as well as pilot a groundbreaking standardization program — all while never compromising the family atmosphere that started it all.
Lexington, Ky., is known for a few things: horses, bluegrass, bourbon, a historic downtown area, and — when it comes to security systems — Bates Security/Sonitrol of Lexington.