Implementing a marketing strategy is a long-term play. It takes two years to really see the full return of the investment and as business leaders we need to stay the course. You will see a major impact on sales over time, but it will start slowly.
Getting your new sales reps up to speed quickly is a priority for all organizations. It can be hard to be patient and acknowledge the time commitment that can take.
Hopefully you’re already deep into strategic planning for 2018, but here are a few recommendations based on industry trends and predictions to help aim you in the right direction, as well as a look back at some of this year’s published columns to help you get there.
In the transportation industry, layered security is critical to protecting a company’s reputation. Terminals, trucks and pallets of brand new goods are tempting not only to the passing thief, but to organized crime.
The heart of the BlueBOLT product line is the cloud monitoring and control software, which receives usage and connectivity information from the various BlueBOLT enabled devices.
A Sonitrol Carolinas monitoring station operator received a verified alarm that unauthorized personnel were on the roof attempting to break into Hyatt Coin and Gun in Charlotte, N.C.
The latest evolution of the website adds visually rich functionality and navigation options that make it more responsive and allow customers to quickly find information on their buying journey to build great systems.