Articles Tagged with ''security dealer''

The new brand strategy will guide all aspects of the business, including customer interactions, corporate culture and partner relationships. 

IDIS America has published an educational eBook, “Understanding Video Tech Requirements for Cannabis Retail and Production,” following its success in the sector over the last two years.

Viking Electronics Inc. announced the release of its new 2021 Product Catalog.

Alex Chavez and David Morgan of Security Dealer Marketing, a full-service marketing agency for the security industry, share tips and tricks to help dealers and integrators reach a larger audience.

SnapAV Pro Stores released its first quarter 2021 enhanced schedule for its local Pro Store webinar training series, “Commercial Installation Now!”, hosted by Allnet, CPD, MRI and Volutone.

An assisted living community consisting of several buildings, one of which was used as a residential personal facility for the elderly, experienced a tragic fire. The sprinkler system was protected by a fire protection monitoring service, which had merged with the defendant.

Many of the modes used in the security industry to connect and support business growth, such as tradeshows and exhibitions, have been closed to enforce social distancing.

When SDM put out its inaugural issue in January, 1971, the security industry as we know it today did not exist. There were no trade shows, no systems integrators, no DIY systems and no reliable publications to turn to for information.

As we celebrate our 50th anniversary this month, we thought it would be fitting to look back at the first Sales Stars column Brian Offenberger wrote for SDM back in 2015.

Marketing in the security industry is hard. The buyer's journey is beset by a range of shiny objects, competing offers, fear, uncertainty, doubt, budget shifts and cuts, priority shifts, urgent and important fires to extinguish, as well as various other threats to goals and timelines that disrupt the process.