The AiN Group announced at its 2014 Live & Learn Conference that it is rolling out a new national program that gives its dealers the opportunity to install security and consumer electronic systems in homes built by some of the largest home builders in the country.
Having a hard time trying to come up with a perfect marketing campaign to penetrate a tough vertical? Or have you ever wondered why you haven’t heard from that large account you pitched over a week ago?
Humans rarely make noteworthy changes in their lives unless they are in psychic pain, have suffered for a while and have become rather hopeless about their future.
Personal or business partnerships as well as customer relationships aren’t made overnight and don’t break up quickly or easily. If problems develop there are generally disagreements, discussions, demands or even pleading before we call it quits.
Learn about attrition and the impact that this customer base metric can have on RMR valuations, in this second of a six-part article series.
February 17, 2014
Each company’s costs to create an RMR customer and the length of time each customer remains performing is critical to determining the value of any customer base. A company’s attrition performance speaks to the strengths of the respective management team and the level of customer care that each base has experienced over time.
The seventh annual ESA Leadership Summit wrapped up a few weeks ago, sending the more than 250 security industry professionals who attended back to their companies will their minds full of information, strategies, new contacts and more — all of which ESA carefully crafted to help security businesses not just survive, but thrive.
The common theme among the 347 attendees who represented 100 companies at the 2014 SedonaOffice Users Conference seemed to be “business is good,” according to the company.
On the heels of the 25th anniversary of its founding, Security Network of America (SNA), a Southern Pines, N.C.-based organization of independent electronic security companies, has changed its name to NetOne.
There are a lot of new technologies and services entering the security industry that affect monitoring. From apps and smartphones to managed access control, personal emergency response (PERS) and live video monitoring, central stations are tasked with making the technologies a valid industry offering.
Not every dollar of revenue has an assignable market value as a buyer assesses a security or fire alarm company. Learn what counts in a company valuation, in this first of a six-part article series.
While all revenue sources help drive EBITDA (earnings before interest, taxes, depreciation and amortization) and the related operating margins of the segments of the business, not every dollar of revenue has an assignable market value as a buyer assesses a company in the security and fire alarm industry.
A manufacturer’s or central station’s brand may be one of the strongest aspects of a dealer program, but a dealer’s own brand has a different set of strengths.
One in every five security dealers among SDM’s subscribers participate in an authorized dealer program. Security dealers join dealer programs for a variety of reasons. One of the most important is brand.